Insights to improve your online experiences.

5 Easy Steps for the User Experience Beginner [UX]

Posted by Emily Malone on 21-Aug-2015 12:30:00

 

If your business' website or app is poorly designed, it's going to hurt your sales.

In fact, a good UX on a well-designed website can have up to a 200% higher visitor-to-customer conversion rate than a poorly designed website without a great UX.

The better the UX is, the more likely visitors are to become your lovely customers. Simple stuff really.

"But where do I start?!" I hear you scream into the online abyss.

Okay okay, it's not actually that simple, but I've had a good go at it with this Slideshare presentation...

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Topics: design, inbound marketing, UX, responsive design, web design

7 deadly signs your website needs a facelift [website redesign]

Posted by Emily Malone on 20-Aug-2015 14:00:00

Back in the 90s and early 2000s, you were in an advantageous position if your company even had a website. 

Today, your business doesn't just need a website, it needs an adaptable, well-designed, easily navigational website that is engaging and targeted towards your ideal customers.

Doesn't sound like your company's site? Here's seven signs that it's due a redesign:

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Topics: design, websites, inbound marketing, HubSpot, b2b, marketing, responsive design, redesign, CMS, Mobile devices, Optimisation

The future of responsive web design

Posted by Emily Malone on 14-Aug-2015 12:00:00

Mobile, Tablet, Kindle, and now teeny tiny computers so personal, we strap them around our wrists.

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Topics: UX, responsive design, wearables, apple watch

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