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Can paid advertising and inbound marketing become BFFs?

Posted by Emily Malone on 09-Sep-2015 21:30:00

 

Wait... aren't ads bad? Aren't they the opposite of inbound marketing?


We've all thought that for a long time, and yes, there's a lot of hideous ads out there  disruptive ads that aren't really thinking about the consumer. 

However, HubSpot recently discovered that 53% of their users have tried ads this year. That's more than half of their customers  marketers, salespeople and agencies that are known for practising customer-focused Inbound strategies.

So, what gives?

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Topics: inbound marketing, HubSpot, CMS, Ads Add On

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