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It’s pretty standard for large B2C businesses to be able to provide their customers with great, modern and personalised online shopping...

When most people think of Salesforce and Commerce, they probably picture their B2C Commerce Cloud solution, which was named a Leader in...

Lets start by defining what design means to us here at at oe:gen. For us, design is the process of planning and conceptualising...

Want a killer landing page? Well, we’ve hunted through the web to find some of the best blogs on the subject. Here are some of the most...

Last year, our humble little blog won a spot in the Top 50 Salesforce blogs by Feedspot, so we thought we’d give it a celebratory...

What is GDPR? The General Data Protection Regulation (GDPR) is a series of changes to the way that data is captured, used and managed for...

Your prospects demand much more from your website than your contact details and a description of your services and products. Websites in...

I can’t say i’ve ever given much thought to the National Health Service’s email systems, obviously until last month when the NHS suffered...

So you want to build a website for your business, but your budget is low, you’re not good with code, and you want to know your options?...

During my days of academia, it was drilled into me to write formally. Heaven forbid I start a sentence with ‘And’, or slip in a...

Unpopular opinion: marketing is an art form. Okay, okay, I know I sound like a total bohemian ‘freedom, beauty, truth...

Sometimes we get carried away with making our websites look cool. But choosing style over substance is a risk when it comes to user...

Creating fresh optimised content on a weekly basis is really important to achieve long-term success with Search Engine Optimisation. But...

HubSpot smart forms are pretty great, you can do so much more with them. You can customise them, or you can select from field types such...

Estimated reading time: 12 minutes, 37 seconds. For a while now the website design process has felt flawed. So many companies have...

There are some principles of design that are deeply rooted in human psychology. Invision like to call these ‘phantom guides’. These are...

As part of the rebranding and Hubspot integration of the new oe:gen website I created a number of images for a set of icons to be used...

We have some more exciting news for you – just earlier this week we were listed as one of the four HubSpot certified CMS Design...

Happy International Women’s Day! And welcome to our shiny new website. Along with celebrating IWD with our amazing #GirlBosses in the...

So, I created a HubSpot blog post layout element in Orchard for a recent project (which I intend to write a post about later). I was then...