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It’s pretty standard for large B2C businesses to be able to provide their customers with great, modern and personalised online shopping...

When most people think of Salesforce and Commerce, they probably picture their B2C Commerce Cloud solution, which was named a Leader in...

Come again? I hear you say… a what? I’ve only just got used to Salesforce as my CRM as a great tool for my salespeople – and now it’s...

Back in 2006, oe:gen began as a web design and development company. Throughout the years, we’ve been keeping up with the change of...

It’s no secret that these days, companies are striving to create, deliver and personalise content for their customers. And according to...

Our Head of Salesforce Development has been an absolute legend and highlighted some of the best new features for users and admins from...

Lets start by defining what design means to us here at at oe:gen. For us, design is the process of planning and conceptualising...

Last year, our humble little blog won a spot in the Top 50 Salesforce blogs by Feedspot, so we thought we’d give it a celebratory...

Your prospects demand much more from your website than your contact details and a description of your services and products. Websites in...

So you want to build a website for your business, but your budget is low, you’re not good with code, and you want to know your options?...

Unpopular opinion: marketing is an art form. Okay, okay, I know I sound like a total bohemian ‘freedom, beauty, truth...

Sometimes we get carried away with making our websites look cool. But choosing style over substance is a risk when it comes to user...

Creating fresh optimised content on a weekly basis is really important to achieve long-term success with Search Engine Optimisation. But...

From clay tablets to manuscripts, to books, and now to the mobile feed. Our brains haven’t changed in 50,000 years, but the way we’re...

Before you spend loads of cash on building a website, first you need to have a think about UX persona mapping.  The more in-depth you go...

Estimated reading time: 12 minutes, 37 seconds. For a while now the website design process has felt flawed. So many companies have...

There are some principles of design that are deeply rooted in human psychology. Invision like to call these ‘phantom guides’. These are...

As part of the rebranding and Hubspot integration of the new oe:gen website I created a number of images for a set of icons to be used...

The Facebook-owned number one photo sharing app will now show you photos it reckons you want to see first, rather than chronologically....