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    Search
    The 5 L’s of lead-generation
    Emily Malone
    • Oct 3, 2017
    • 2 min

    The 5 L’s of lead-generation

    There are generally two frames of thought on content marketing, the first is the easy one — throw a tonne of content out there and hope...
    80
    What we learned from arranging a marketing event in 3 weeks
    Emily Malone
    • Aug 23, 2017
    • 3 min

    What we learned from arranging a marketing event in 3 weeks

    I’ll be honest, when I realised we had three weeks to arrange the Nottingham HubSpot User Group, I was a leeeetle bit scared. Three weeks...
    50
    HubSpot & Salesforce integration: Revisiting lost sales opportunities
    Emily Malone
    • Jul 31, 2017
    • 2 min

    HubSpot & Salesforce integration: Revisiting lost sales opportunities

    You may already be ‘upcycling’ your content, but are you recycling those leads which don’t convert to customers? A slick HubSpot to...
    80
    Turning leads into customers: part two – Connecting with your prospects
    Emily Malone
    • Jun 26, 2017
    • 4 min

    Turning leads into customers: part two – Connecting with your prospects

    You don’t get a second chance to make a first impression, a phrase you will have heard throughout life, the mantra behind it doesn’t...
    50
    Turning leads into customers: part one — Datanyze
    Emily Malone
    • Jun 20, 2017
    • 4 min

    Turning leads into customers: part one — Datanyze

    While searching for inspiration this morning for my next three blog posts, I came up with a few ideas; writing a series of short stories...
    70
    My first week at oe:gen
    Emily Malone
    • Jun 16, 2017
    • 2 min

    My first week at oe:gen

    Hi, I’m Beccy and I’m currently on my first week working for oe:gen, having crossed over from the other side… I’ve moved from client to...
    40
    Not good with code? Here are 3 platforms for a website without the fuss.
    Emily Malone
    • May 30, 2017
    • 4 min

    Not good with code? Here are 3 platforms for a website without the fuss.

    So you want to build a website for your business, but your budget is low, you’re not good with code, and you want to know your options?...
    60
    Digital Marketing – In house vs Agency, the Math, the Risk, the Options.
    Emily Malone
    • Mar 28, 2017
    • 2 min

    Digital Marketing – In house vs Agency, the Math, the Risk, the Options.

    A strong digital marketing team can make or break your business, it’s 2017 and this is now a fact of business. Whether to build your own...
    110
    Quick Guide: How to identify HubSpot to Salesforce integration errors
    Emily Malone
    • Feb 20, 2017
    • 2 min

    Quick Guide: How to identify HubSpot to Salesforce integration errors

    So you’ve got Salesforce all nicely integrated with HubSpot, but you’ve noticed some contacts are still struggling to sync. Here’s how to...
    170
    6 essential contact lists for every sales person
    Emily Malone
    • Feb 16, 2017
    • 3 min

    6 essential contact lists for every sales person

    There are two types of people in the world; those who make lists, and those who don’t. Here, I’m sharing the six essential contact lists...
    2600
    Quick Guide: Increase email efficiency without sacrificing personalisation
    Emily Malone
    • Feb 9, 2017
    • 2 min

    Quick Guide: Increase email efficiency without sacrificing personalisation

    There’s a fine line between smart marketing automation and spam. Similarly, there’s a fine line between what a recipient sees as a...
    40
    Quick guide: How to optimise your HubSpot pages for SEO
    Emily Malone
    • Jan 31, 2017
    • 3 min

    Quick guide: How to optimise your HubSpot pages for SEO

    Creating fresh optimised content on a weekly basis is really important to achieve long-term success with Search Engine Optimisation. But...
    140
    Quick Guide: 3 steps to building a HubSpot blog subscription email
    Emily Malone
    • Jan 31, 2017
    • 1 min

    Quick Guide: 3 steps to building a HubSpot blog subscription email

    Your blog is your business’ voice. In its simplest form, it’s the main medium where you communicate your top-level value...
    310
    Quick guide: How to embed a HubSpot form into your external website
    Emily Malone
    • Jan 26, 2017
    • 2 min

    Quick guide: How to embed a HubSpot form into your external website

    HubSpot smart forms are pretty great, you can do so much more with them. You can customise them, or you can select from field types such...
    3710
    What is Google AMP and how do I get it?
    Emily Malone
    • Jan 17, 2017
    • 3 min

    What is Google AMP and how do I get it?

    What is AMP? AMP (Accelerated mobile pages) is a google-backed project with the aim of speeding up pages using stripped back code known...
    40
    How to use HubSpot data to perform your own marketing audit
    Emily Malone
    • Jan 10, 2017
    • 3 min

    How to use HubSpot data to perform your own marketing audit

    Analysing your HubSpot data doesn’t have to be a pain, as long as the end result is valuable. Following these 5 steps will give you a...
    50
    How we joined forces with HubSpot to increase leads by 5X
    Emily Malone
    • Jun 21, 2016
    • 1 min

    How we joined forces with HubSpot to increase leads by 5X

    David recently went over to Ireland to be interviewed by HubSpot, like the fancy-pants he is. Check out the video below to learn about...
    110
    Emily Malone
    • Mar 17, 2016
    • 1 min

    oe:gen is now a HubSpot Certified CMS Design Partner in the UK!

    We have some more exciting news for you – just earlier this week we were listed as one of the four HubSpot certified CMS Design...
    100
    Why isn’t my landing page converting? 11 statistics to consider.
    Emily Malone
    • Dec 8, 2015
    • 3 min

    Why isn’t my landing page converting? 11 statistics to consider.

    “Why isn’t my landing page converting?” Landing pages are an essential inbound method which helps you to build a solid email list. But...
    50
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